The objective of the course „Bachelor of Arts in Music“ is to produce graduates who, as musicians and music-makers, have the varied qualifications of the current professional realities in the area of Jazz and Popular Music. In order to guide their individual talents and areas of specialisation, a sense of competency is achieved, which in turn guarantees their employability in the dynamic competition of the music market: Professional craftsmanship, the ability to independently and intuitively develop artistic concepts as well as their skill in performance, production and distribution. Within the framework of music production, specialised professional targets receive particular focus in addition to composition and production techniques of the various fields of applied media music: film music, theatre music, advertising music, audio branding and sound design, as well as music for computer games.